@allymayhayward

This week I wanted to look more into the trend of Hashtagging.

In the past, placing many hashtags on one photo was considered the best option. But with Instagram being a platform of business, with Instagram fashion bloggers, they are able to convey a message to the public without really straightforward telling them the reasons they posted. For example many brands and bloggers collaborate and have their own custom hashtag along with Instagrams new policy to indicate when a post is an ad.

So this week I looked into:

@ALLYMAYHAYWARD



@allymayhayward is an Australia-based blogger who rose to fame for her hard-worked body and her sense of fashion and style. With her height and body that works as a base for clothes, designers applaud the fit of the clothes.  With a following of 93.4K, she influences with her travel and fashion style.

Ally focuses on mainly fashion, but she is one of many that also makes use of many hashtags. In current Instagram trends, it is not popular to use millions of hashtags at the end of a photo, but rather caption the post and end the caption with one or two hashtags that feature an item the hashtag is referring to or tell another story without explicit explanation.

as you can see in these posts and captions, shes sponsored or tagging others in relation to the photo. hashtags are limited and according to the Instagram trend, the more hashtags or the addition of a hashtag and a tag or a brand or user allows the owner of the post more traffic on their site. Allowing for more followers and more opportunity for individuals to come and look at her feed.

As you can see I had tried the trend of the hashtag in a different setting. I used more than one hashtag, but this was also because my post was sponsored. I had used their influence to gain more followers and therefore more traction on my post was gained with 240+ likes on this one post. I tried to post similarly to @allymayhayward with a scenic view, and this is what I had. along with a post showing my athleticism.